Thursday, May 10, 2012

Facebook announces hub for social apps - App Center

In an official blog post today, Facebook has announced a new hub for social apps - their App Center, which will be launched in a few weeks from now. The App Center, as Facebook puts it is not only a feature to watch out for for their 900 million stronghold, but is also something that would make developers happy. For one, the new social hub will give developers a platform to introduce their best-made apps and see them grow and get successful on the platform. And to this end, the blog post sees Facebook urging developers to get going with their apps, so that when it is the time for launch, they are right there with their wares. For users though, the post further details that in the weeks to come, they will be able to access the App Center on the web and in the iOS and Android Facebook apps, and the center, itself will become their new hub to find apps, like Draw Something, Pinterest, Spotify, Battle Pirates, Viddy, and Bubble Witch Saga.




The new Facebook App Centre will have all the apps available for the social networking site under one roof, but it isn’t competing with the big guns like Apple’s App Store and the Google Play Store. It’s more like a central location housing all the apps. The apps that will be visible to you however will still be based on the same mechanics as they are now i.e., the apps that are most relevant to you or the apps that are being played by your friends will be highlighted on top.
Everything on the App Center will have an app detail page, which essentially will tell the user, what makes a certain app unique and gives them enough details about it before they hit the download button. Facebook adds that by the way of their App Center they want to grow apps that use the platform, whether they’re on iOS, Android or the mobile web. As an important detail, earmarked for developers, Facebook states that all developers should create an app detail page on the App Center, for not only finding their place in the listing, but to also ensure their visibility to non-users, who would search Facebook for apps.


This new App Centre will be a new way for developers to earn money. Till now, the developers made money only through in-app purchases. But with the new App Centre, developers will have a chance to offer paid apps to the consumers.

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